Author: Mike Davies


In a World of Digital, Brands Capitalize on Experiential Marketing

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Back in 2016, a Nielson study revealed that Americans were spending nearly 11 hours online – thanks in part to the permeation of smartphones in modern society and the huge boom in streaming popularity. This increase in screen-use time has meant more opportunities for brands to reach consumers directly on their personal devices through digital […]

Outdoor Retailer’s Move Makes Denver Undisputed Outdoor Expo King

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Denver has been making massive strides in becoming not only the premier destination for America’s outdoor enthusiasts, but also the site of the best and the biggest outdoor expositions in the country. The city had already played host to some of the largest events in the outdoor industry, including the SIA snow show which moved […]

How to Prepare for Your Next Event or Trade Show

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Events are an amazing way for any business to promote itself and build relationships with its audience and customers. Companies big and small can use the face-to-face interactions to build their brand’s credibility and gain people’s trust. But whether you’re attending a huge trade show, or a local outdoor fair or festival this summer, you […]

Up Your Advertising Standards

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Our team here at Zodiac Displays is incredibly excited to introduce a brand new product! We’ve built our own company around the concept of offering the most modern, versatile, and affordable promotional tools for brands that are big and established as well as up and coming. To that end, we consistently strive to find and […]